Schedule

keynote speakers

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john laverne

BULLDOG TOURS
CHARLESTON, SC

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ed mumm

DIG THIS
LAS VEGAS, NV

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kevin durkee

mix. match. enjoy.

Craft your perfect conference experience.
Breakout Session slide decks will be made available to all attendees.

Grow Your
Business

10:40 a.m.
Transform into a Growth Engine
What You Need to Know to Start Growing Your Business

New to the industry and wondering what steps you can take to start growing your business? Use this course to establish basic knowledge around streamlining your booking process in the Dashboard, structuring search optimization for your website, and utilizing social engagement to set your business up for maximum growth!

11:40 a.m.
Understanding Search Engine Optimization
Tips to Make the Biggest Impact

Want to improve your online search presence, but don’t really know where to start? Join in as we discuss the key elements to not only understanding search engine optimization, but what you can do to drive more qualified traffic to your website, target location specific customers, and start making more revenue.

1:30 p.m.
Improving Customer Engagement and Conversions with Your Dashboard

Having a hard time pinpointing confusing areas of your booking flow? Fine-tune your dashboard to convert online bookings. Booking flows, decision trees, bookability settings, high-resolution photos, item descriptions and more. By the end of this session, we’ll make sure you have all the tools to make the booking process as easy as possible for your customers.

2:30 p.m.
Growth by Content
Driving Traffic With Email and Social Media Marketing

Missing the tools to turn your social media and email marketing into money-making machines? All the tools you need are right at your fingertips…literally. Learn the importance of building your brand’s online presence and successfully develop a cohesive social media and email marketing strategy that integrates right into your Dashboard.

2:30 p.m.
Save Money and Drive Revenue with Online Conversions

Seeking a more cost-effective way to increase revenue without paying for ads? By optimizing your website to improve your conversion rate, you’ll not only save money but also find it’s easier than pumping in dollars to increase your website traffic. Discover key elements to drive website conversions on your website in this crash course.

3:30 p.m.
Using Google Analytics Data to Sell More Tours

Where do you start when it comes to sifting through the data in your Google Analytics account, and how do you know what’s working? Get introduced to the Consumer Funnel and learn how looking at the full customer journey through Google Analytics will give you what you need to identify strengths, weaknesses, and set you up to take action!

3:30 p.m.
Supercharge Your Website for Growth

Do you struggle with managing your website and understanding how to drive online sales? We’ll cover how you can optimize your website to grow your business to its greatest potential. By keeping your content fresh and your website easily accessible for everyone, you will rank better on Google, get more traffic, and increase revenue.

Master Your
Dashboard

10:40 a.m.
FareHarbor Evolved
What’s New in the Dashboard

Interested in learning more about FareHarbor’s latest and greatest new feature releases? Join us for a showcase of all the new features released this past year, then start applying them to your Dashboard in real-time by scheduling a one-on-one session. Bonus: Get an insider look into what’s coming next over the next twelve months!

11:40 a.m.
Harness the Power of Your Dashboard
Applying Advanced Features

Looking to uncover a deeper understanding of the Dashboard? Let our experts guide you through managing Resources, setting up your own Campaigns, and best practices related to Custom Fields in your Dashboard. You’ll leave this session feeling empowered to apply these three advanced Dashboard features after seeing them in action!

11:40 p.m.
If You Build It, They Will Come
A Grass Roots Approach to Utilizing Your Dashboard

Hoping to get a better understanding of your Dashboard? Start here by getting familiar with some basic FareHarbor terminology and improve overall understanding of the FareHarbor software. Run through the typical uses of the Manifest, Availability Updater, and Booking Calendar; three basic components that will aid in successfully managing your business.

1:30 p.m.
Be a Smooth Operator
Dashboard Reporting Tips to Run Your Business Like a Pro

Curious to know how your customers heard about you? Gain access to the tools you need to build saved Dashboard reports. Become a pro in gathering the data you need to make decisions for your business. Learn more about how reporting can be used to aid operations, direct marketing efforts, and most importantly collect financial details.

 

Expand Your
Distribution

10:40 a.m.
Distribute More, Work Less
Become a FareHarbor Distribution Network Partner

Ever felt like you wanted to do more with your business? Let FareHarbor do the work and resell your tours/activities. We find the exclusive resellers (like Hawaiian Airlines, boston.com) and other FareHarbor clients to resell your inventory, you get paid on time and keep full control of your customers.

1:30 p.m.
Find Your Missing Link
Get Connected!

Questions about optimizing your relationships with various resellers? Dive into industry terminology surrounding API connections and learn more about the 150+ OTAs we connect to. Understand best practices for setting up and managing partnerships with local resellers, such as hotel concierges and activity desks.

2:30 p.m.
Streamline Your Day to Day with Platform Partnerships

Working with other software to run your day to day operations? Streamline your business and get connected through the FareHarbor Dashboard. CRMs, Email Marketing, Waivers, Chat bots, Point of Sale, Accounting software, Photos and more. Learn how our Platform Partners integrate with FareHarbor and how these integrations can help you run your business smoothly.